I'm a huge fan of '70s fashion—the era created a host of trends that still stand up today, whether you realise they're from that time or not. Think of our current obsession with bright over-the-knee boots, folk-inspired printed dresses, velvet and corduroy, boho blouses, midi skirts and so on. While the '70s sweeps over the runways every couple of seasons, there's always still a hint of it on the streets if you look closely.
Think of the iconic designer names that were indelibly marked into history during this decade, like Yves Saint Laurent, Karl Lagerfeld and Diane von Furstenburg. It was also a period where mass-market, trend-driven fashion was also more readily available. Barbara Hulanicki's Biba kick-started the idea in London a decade earlier, alongside boutiques like Bus Stop, and cool, connected girls were able to switch up their looks more readily, which likely led to the 1001 aesthetics and key pieces that came out of this electric time.
This glamorous period also produced a slew of unforgettable, high-octane, high-profile style icons too. Think of Farrah Fawcett, Grace Jones, Bianca Jagger, Diana Ross, Cher and Debbie Harry. Their fabulousness was met in equal, different parts by the casual '70s crew: Ali McGraw, Diane Keaton, Jane Birkin and company repped the kind of '70s style that feels more brunch-ready in NYC rather than wild nights at Studio 54. Whether you're into hippies, disco queens, rockers, punks or retro nerds, I'd recommend following @70sbabes on Instagram for a daily dose. What you'll notice when looking through these archival shots is that so many retro fashion moments still feel relevant. Keep reading to see which 40-year-old trends you're still wearing today.
Style Notes: Right now pearls are all over everything, but this is one jewellery trend that pops up every decade without fail. In the '70s, it was all about wearing long strings with shiny satin dresses for the evening, à la Raquel Welch.
See how girls are wearing their pearl pieces in 2018.
Style Notes: Diane von Furstenberg's wrap dress has moments in and out of the trend spotlight, but it forever remains a true staple in any woman's arsenal. Here is the designer wearing her classic creation way back in 1973.
Shop the best wrap dresses here.
Style Notes: Is it just us or are these outfits everything you'd like to wear to work next week? Plain midi dresses, slouchy boots and tonal colours are all on our radar for spring. Call your girls and tell them the news.
Style Notes: There are countless cool-girl trends one can chart back to Debbie Harry (her back catalogue of outfits is a treasure trove), but how much would you pay to get your mitts on this Blondie slogan knit right now? We know. A lot.
Shop our favourite slogan sweaters here.
Style Notes: Slinky "naked" dresses have been present through the 20th century, but there's something about a boudoir-inspired satin slip that feels a) very '70s and b) very much like something we'll be wearing this party season. Thanks to Diana Ross for doing this one—and the tropical setting—major justice.
Style Notes: The power of the denim dress lives on. Whether you wear yours short and cheeky with matching platforms like this '70s model, or you decide to opt for something more demure, the simple usage of this humble fabric can make any frock seem easier to wear.
Style Notes: A particularly hot ticket for spring/summer 2018 is the idea of wearing one colour (almost any colour) head to toe with laser focus. This '70s photo shoot could be a recent snap from PFW, and we're suddenly feeling sage green as an option on the days where we aren't doing red.
Investigate spring 2018's colour trends according to Pantone.
Style Notes: The '70s wouldn't be anything without its freedom-fighting hippies, and it just so happens that Jane Fonda was part of the club. Here she's wearing a Thea Porter dress—this designer's seminal creations are still adored by boho girls like Kate Moss today.
Style Notes: Jane Birkin spent much of the '70s not really wearing much clothing at all, but she did always have her trusty basket bag nearby. Over the past few summers, we've seen these traditional woven holdalls make their way back into fashion—don't be surprised if they continue to reign in 2018.
Style Notes: Every time designers present their summer collections you can bet safari references will be present—it all started, of course, with Yves Saint Laurent. Here, his muse, Betty Catroux, models the famous safari dress in 1969—a look that would rule during the first part of following decade.
Style Notes: Where would today's best-accessorised ladies be without scarves? Nowhere, that's where. They were very popular in the '70s, topping off many a look, including this ladylike Dior outfit.
Style Notes: Marisa Berenson's silky pj tunic, culottes and matching scarf look precisely like pieces we'd wear out for a party night in 2018. Paired with gold sandals and a shoulder-robed coat, this glam look hasn't dated from when it was captured in 1974.
Shop the most luxe pj brands here.