Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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I Asked Over 2000 Women Where to Buy the Best White Shirts—They Love These 17
Your definitive guide.
By Elinor Block
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No Doubt About It—These Are the 28 Best Buys at H&M Right Now
A top-tier edit.
By Maxine Eggenberger
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No Doubt—These Are the 8 Best Classic Shoe Styles to Wear With Dresses
Two of my favourite things.
By Maxine Eggenberger
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5 Types of Jeans Everyone Will Wear in 2024, According to Denim Experts
The ultimate style staple.
By Remy Farrell
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It's True: Every Fashion Person I Know Has a Fantastic Dress From This It Brand
An Instagram favourite.
By Harriet Davey
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24 Stunning Pieces I'm Eyeing That Are Peak Luxury
Let's get into it.
By Emily Dawes
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The Eternal It Bags: 14 Luxury Handbags That Are Certified Icons
It's in the bag.
By Remy Farrell
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7 Minimalist Spring Outfits I'm Definitely Going to Copy
So easy but effective.
By Emily Dawes
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I'm Convinced That This H&M Skirt Will Be My Most Worn Staple This Spring
It's already flying off of shelves.
By Eliza Huber
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I Always Turn to COS for Designer-Looking Wardrobe Staples—16 New-In Pieces I'm Loving for Spring
Sponsor Content Created With COS
By Humaa Hussain
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4 Easy-to-Copy Spring Outfits I'm Wearing on Rotation This Weekend
Your Friday-Monday looks, sorted.
By Jess Kelham-Hohler
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The 9 Most Expensive-Looking Pieces on the High Street This Week
The best affordable buys, according to a fashion editor.
By Emily Dawes
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The 9 Zara Buys Everyone Wants Right Now
This month's best sellers.
By Emily Dawes
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TikTok's Best Dressed Share Everything on Their New-Season Wish Lists
You're going to want to see these.
By Remy Farrell
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I'm a Stylist—This "Overlooked" Basic Is Instrumental In Making Your Outfits Look Chic
An essential in my eyes.
By Emma Spedding
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I'm Not a Shoe Person, But These 5 Styles Go With Everything I Own
Style meets comfort meets versatility.
By Florrie Alexander
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Classic, Elegant and Incredibly Chic—This French Handbag Brand Will Never Go Out of Style
Oui, oui!
By Jess Kelham-Hohler
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I've Just Been to Paris—6 Spring Dress Trends I Saw French Women Wearing
Come on sun!
By Maxine Eggenberger
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Sandal Season Is Almost Here, and This “Dated” Style Is Set to Make a Big Comeback
Now they're at the top of my wish list.
By Natalie Munro
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The Ageless, Anti-Jeans Trend That's All Over H&M, M&S and Net-a-Porter
Sorry, skinnies.
By Remy Farrell
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The Classic Flat Shoe Fashion People in London and Paris Reach For Every Spring
A fashion editor's favourite.
By Emily Dawes
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This Bra-Size Calculator Is a Thing of Genius
Your perfect fit at home in less than five minutes.
By Elinor Block
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I'm a Shopping Expert, and I Can Confirm: It's Not Too Early to Be Thinking About Linen Sets
Rely on these all spring and summer.
By Florrie Alexander
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I'm a Stylist—My Wardrobe Wouldn't Function Without This Simple Piece
I don't know how I'd get dressed without it.
By Joy Montgomery
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After Weeks of Searching, I've Finally Found The Ultimate Flat Shoe for Spring
Birkenstocks are back.
By Emily Dawes
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24 Hard-Working Staples to Buy Now and Love for a Lifetime
Wardrobe heroes.
By Emma Spedding
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These Are the 6 Classic Shoes and Tops I'm Wearing With Jeans in 2024
Easy and chic finds.
By Bobby Schuessler
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How to Build a Capsule Wardrobe That Will Last a Lifetime
Invest now and keep forever.
By Maxine Eggenberger
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11 Simple Yet Stylish Ways to Wear a Blazer With Jeans
Your OOTDs never looked so good.
By Zoe Anastasiou
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16 New-In, Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
We're both in love.
By Poppy Nash