How One Woman Turned Her Blog Into a Cult-Favourite Shopping Site

We’ll let you in on a little secret: Whether we’re looking for cool clothes, next-level styling inspo, or intel on the up-and-coming designers who are about to blow up, Lisa Says Gah is our go-to. The e-shop with the most covetable aesthetic (you may already follow it on Instagram) is not just a retailer, but a resource for editors and consumers alike. That’s why today we’ve tapped owner and founder Lisa Williams to fill us in on everything from how she finds the brands to how LSG’s unique product shots came about to what she thinks every girl will be wearing this summer. And if the new arrivals section is any indicator (it’s almost always sold out), we think she knows a thing or two about what girls will want to wear.

Scroll through to read the full interview!

Do you have any favourite sites you’d like to see featured next? Share them with us in the comments.

Opening Image: Lisa Says Gah