How to Find the Best Pieces at River Island Before Anyone Else
At Who What Wear, it is our mission to take the stress out of shopping, and one way we do this is with our "how to" franchise, where experts reveal tricks to finding the best pieces in many different shopping destinations. We've already led you through the process of shopping Zara like a French woman, trawling Amazon for the best buys, and knowing how to mine for TKMaxx's fashion gold. Next up, we are turning to River Island. We've heard from the brand's stylists, influencer fans and employees on how they track down the most expensive-looking pieces before they sell out, find styling inspiration and navigate a website with heaps of stock. Scroll below to discover the eight golden rules of shopping at River Island.
Visit the "Inspiration Section"
Sophia, the personal stylist assistant at River Island Style Studio, tells us: "I like to visit the 'inspiration' section of our website to find all the best picks of the season, and it also gives you some guidance on how to style pieces together."
Don't Forget to Check the Menswear
Sophia adds, "I never miss a chance to visit the menswear section of the website, as they’ve always got amazing blazers. This department has some great pieces for women too, you just need to go for a size smaller."
Get the Heads-Up on What's About to Drop
But That's Not the Only Account to Follow
Hayley, another stylist at the Style Studio, adds: "Check out the @ristylestudio Instagram via the Style studio link on the website, as we put up all of the latest products that have landed in-store, as well as how to put outfits together with flat lays and on the stylists themselves."
Stay on Top of New Arrivals
"When on the website, I go straight to the 'New In' filter so I can get the latest update of the newest items super quickly before they sell out," says Rebecca, a personal stylist assistant at River Island's Style Studio.
Find Expert Styling Tips in Store
"Take the stress out of shopping and head to our RI Style Studio for tips from the professionals; our stylists can help you find the perfect outfit for any occasion. Appointments range from a speedy 30 mins for quick-fix tricks or one to two hours for complete wardrobe makeovers," says Ashleigh, River Island's junior press executive.
Memorise This Hashtag
Kelly of the London Chatter advises: "I instantly head to the #ImWearingRI section online, to not only see what my favourite influencers have been wearing but also how they've been wearing their favourite pieces. It's a real source of outfit inspiration, and the sellout pieces are always to be found here."
Remember That It's Great for Different Sizes
Fashion blogger Felicity Hayward adds: "I love a bold girl-boss suit and River Island is always killing it with their badass co-ords. As a curvy girl who is anything between a size 16 to 20 (depending on fit), I always remember to shop in all sections, check if items are an oversize fit or if materials are stretchy. One of the best things is River Island often has matching accessories, so even if the trouser co-ord doesn't come in your size, you can pair with a matching accessory!"