These Were the Most Popular Zara Buys of 2017

It's hard to remember a time when Zara wasn't omnipresent. This year has been no different from the past few—the Spanish superstore has provided many a runaway fashion moment. It's been a particularly strong 12 months for the brand's shoe department, as we've witnessed at least three particular pairs of boots go viral on Instagram. (And that's before we start on the kitten-heel market it's cornered.) Zara's well-loved outerwear section wouldn't have been complete without a host of checked blazers and coats that saw tills ringing. Recently, one of the brand's heritage blazer-dresses has become a real hit amongst style bloggers.

It's likely you've bought into at least one of these Zara trends, if not all 11. Scroll through the gallery below to see the brand's biggest moments of 2017, and then shop new items available now.

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KIMONOS
(Image credit: @thedevilswearzara)

Style Notes: Month after month, Zara has produced incredible kimonos. It was a tough call to decide on the most sought-after—it's between these satin, vintage-looking ones and a pale-green floral version that went all over Instagram.

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COLOURFUL SOCK BOOTS
(Image credit: The Style Stalker)

Style Notes: Whether in red, yellow or one of the many other colours Zara produced, these comfy sock-boots were worn by many fashion girls in Paris, Milan, New York and London during the September schedule.

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BUTTON PENCIL SKIRT
(Image credit: Getty Images)

Style Notes: This chic button-front skirt is the ticket for looking good at work in the winter and is the latest Zara must-have to hit Instagram.

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KITTEN-HEEL MULES
(Image credit: Getty Images)

Style Notes: Even the biggest designer-shoe aficionados could see the greatness from these ultra-low mules that infiltrated fashion week in September. Guess what? They're still in stock too.

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GINGHAM SKIRT
(Image credit: Soraya Bakhtiar)

Style Notes: As well as a gingham two-piece (bandeau top and full midi skirt), it was this red picnic-blanket check wrap skirt that really ruled summer 2017.

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STRIPED SUNDRESS
(Image credit: @emrata)

Style Notes: From Emily Ratajkowski's cotton sundress to the longer-line shirtdresses that fashion fans layered over jeans, Zara's striped offering was strong this year.

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RED OVER-THE-KNEE BOOTS
(Image credit: Getty Images)

Style Notes: Due to their bold style, these slouchy, red over-the-knee boots were irresistible to the fashion crowd.

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CHECKED BLAZER-DRESS
(Image credit: Bisous Natasha )

Style Notes: While many checked blazers from Zara found their way into the closets of cool girls everywhere, it was this expensive-looking dress version that really captured our attention.

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STATEMENT EARRINGS
(Image credit: @freddieharrel)

Style Notes: Freddie Harrel was just one of many fashion girls to invest in Zara's earring collection. They're constantly being updated—and the primary and secondary colour pieces are extra good.

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POLKA-DOT KITTEN HEELS
(Image credit: @camillecharriere)

Style Notes: Another month, another kitten-heel success story for Zara. These polka-dot slingbacks are still available—hallelujah.

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WRAP SHIRTS
(Image credit: Aria Di Bari)

Style Notes: From bold stripes to pastel colours, Zara's selection of flattering wrap shirts spread across the world in 2017.

Hannah Almassi
Editor in Chief

Hannah Almassi is the editor in chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits.

Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.